Promotion of market expansion for cybersecurity solutions.
- INDUSTRY, INNOVATION AND
INFRASTRUCTURE - PEACE, JUSTICE, AND
STRONG INSTITUTIONS
Issue
Lack of awareness and insufficient funding for cybersecurity measures in Japan.
With the explosive expansion of cyberspace and its integration with the physical world, cyber-related crimes have increased in frequency and evolved in nature, raising concerns over severe potential damages. Consequently, the cybersecurity market is rapidly growing.
Seizing this opportunity, a major electronics manufacturer was exploring entry into the security market. However, in Japan, the low awareness of cyber threats, the perception that cybersecurity measures do not directly contribute to corporate profits, and insufficient funding for such measures posed significant barriers to market expansion.
Approach
Identification of key initiatives and support for market expansion planning.
e-solutions conducted interviews with government officials to identify necessary measures, including enhancing security policies for government agencies and businesses, and developing optimal security models for “critical infrastructure.” Furthermore, we analyzed the challenges and needs of high-risk segments, such as municipalities and the power industry, which face significant risks and impacts in the event of a cyberattack. This included defining frameworks to address incidents proactively and extracting requirements for cybersecurity talent development.
Subsequently, we supported the formulation of strategies and execution plans for the market expansion of cybersecurity solutions owned by a major electronics manufacturer.